Are your recruitment marketing messages not hitting the mark? Is there a disconnect between your campaigns and the talent you want to hire? Trouble gaining traction with passive candidates? If you answered yes to any of these questions, candidate personas can help.
By examining your target audience through the lens of a persona you will start to reveal how you can tailor more compelling messages and strategies to their needs and interests. But if you are new to the idea of candidate personas, there’s a good chance you may not know where to start.
GR8 People’s candidate persona template is the perfect tool to help build your own and gain a deeper understanding of your target audiences in the process.