Borrowed directly from consumer marketing’s use of buyer personas to better understand the ideal customer, candidate personas lead to a deeper understanding of your ideal candidate and allow you to create more relevant and meaningful communications. GR8 People makes it easy by breaking down all the basics:
- What a candidate persona is and isn't
- Identifying and overcoming common challenges
- Building and leveraging personas for recruiting
We even show you how to arrive at messaging and outreach strategies that are relevant to the talented individuals you're trying to attract.